Luxury Goods

** a village, a small shop ** in my primary school, started in commodity economy began to recover in the early 90s, our village is the first private xiaodian.
Xiaodian is a conjural, at that time, they are all less than 40-year-old. Their shop and is, in fact, their family lived on the road to asthat, the road to open a window to open a door, and became a xiaodian.
Wufei xiaodian her candy, oil and wine vinegar, pencil book class small stationary, the customer is a thousand households in the village of 乡邻. As a result of xiaodian happens to distance only 100 meter primary school, xiaodian and his wife sold goods for primary school students.
My first time visiting the website of the xiaodian is to buy a few sugar, a man who has sent me a real bomb. No one thought about it, this can be a xiaodian is the last twenty years. During this period, there is no xiaodian storefront, availability of things do not have much on the increase.
In the past 20 years, the village come with 5 or 6 small shop, but for various reasons do not have open long. For primary school principals of relatives, takes up the xiaodian advantage but also a few easy-to-shop owner.
Our chunho village from the town very close and had to talk about the town of business conditions.
State-run shops where the fate of the disappeared in the era, the town into a private commercial premises in the new brobdingnagians malignanices, the first two years with three rivers supermarket chain. If we say that State-owned shops and private shops, or someone you know with economy, the outsider who is operating three supermarket into a complete stranger to the economy.

** a small shop of management strategy ” “ ** branchedout xiaodian, there is no name, it is generally called, or when you call the shop owner name, or the edge of the xingof primary school shop.
They could only and his wife massscale, in the early literacy operation there is also the name of who. In their mind, just be “ a very small shop you will find no ” and “ ” such commercial operation.
They rely on is this about a thousand villages (acquaintances market), the village has at least 3 000 discerning (potential), they are lucky (section 1) from the primary market is very close (excellent quality), and identified the major items for primary school students (core consumer population).
By virtue of the original living in the village for over thirty years of experience, they nearly care each person’s name, almost each one. These original accumulation of social relations and help them to build up the human brain and notebooks, including directional monthly sell, charge etc. ” “ business.
Based on the original stable society set up business, has a natural advantage, because long-term social relations ferricconcentrationand so that the formation and development of business is a smoother and health. China in the traditional sense of the business, is typical of social commerce.

** social commerce to break the difficulties ** as our village ca’stor xiaodian the puzzledoms, in today’s society of social relations become more and more vulnerable and away from the family, and scientific management of large stores and supermarkets have the advantage of the many products, such as low price promotion, environmental health, and so on, has become a snatch of tourists’behavior and stangled xiaodian.
A small shop live 20 years is not difficult, but in twenty years without any sense of the expansion of the Chinese enterprises face the dilemma of social development.
Have a mature community is not difficult to establish a business environment in the community and that is how to do so and to enhance the after. This kind of high, it may be the expansion of geographical space, at the industry level coverage and upgrade products.
In the developing, how to avoid increasing the rupture of the vulnerable social relationships, for the community to create a prosperous, and meet the needs of the people rich business environment, this dilemma must break.

But yes, rooted in the local community topic set up network community, in the commercial sector development will be far more rapidly, this natural social gene, the base addresses the business conduct of acceptance, trust, consumer problems.
Community-business and business community, is not a product of reaching the same goal, but are completely different things, their fate will be completely different.
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